Target2Sell

Denominazione Azienda:Target2Sell
Sito Internet:www.target2sell.com
Contatti assistenza clienti:Maurizio Ganzerli
Sede Legale:43 rue de Turbigo, 75003 Paris
Sede Operativa:Via Washington 52, 20146 Milano
Partita Iva:FR92753096031

 

 

 

Target2Sell è una suite SaaS di marketing predittivo 1-to-1.

Target2Sell permette ai suoi clienti di incrementare le proprie vendite, a prescindere dal canale utilizzato (online, mobile o instore), offrendo una esperienza completamente personalizzata per ogni utente e per qualsiasi canale. Target2Sell è il #1 in Francia ed leader europeo nel proprio mercato.

La tecnologia “machine learning” di Target2Sell apprende da fonti multiple tutte le informazioni utili (navigazioni presenti e passate, da web e da mobile, vendite in negozio, CRM, DMP) e fornisce una personalizzazione real time per utente e per canale. Tramite l’utilizzo della propria console di controllo, user-friendly e molto intuitiva, la suite Target2Sell, permette al marketing di intervenire in maniera efficace sull’engine, integrando le proprie strategie e monitorando, attraverso statistiche e analisi, le performance di ogni canale.

La suite è composta da 5 moduli:

  • Raccomandazione personalizzata dei prodotti da qualsiasi touchpoint – sito desktop/ sito mobile/ kioski interattivi/ …
  • Raccomandazione tramite email (marketing email ed email transazionali)
  • Personalizzazione del catalogo prodotti e della pagina di ricerca in base al profilo utente
  • Raccomandazione personalizzata dei Media (immagini, banner, video)
  • Raccomandazione inversa (identificazione dei clienti con profilo affine a determinati prodotti)

 

Target2Sell vanta più di 150 clienti, tra cui Auchan Retail, Micromania, BUT, Minelli, Camaïeu, Catimini, Princesse Tam Tam, Lapeyre, RAJA, Manutan e Monoprix, con rilasci effettuati in oltre 19 paesi ed una presenza locale in Spagna, Italia, Russia, Benelux e Svizzera.

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